Social Media Executive

2 months ago


Bhandup West Mumbai Maharashtra, India Green Media Technology Full time

**Key Responsibilities**:

- Short Videos, Real, and Graphic, basic editing knowladge
- **Content Creation**:

- Develop, plan, and create engaging content (images, videos, text) tailored to each platform (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Collaborate with designers, photographers, and videographers to produce high-quality visual content.
- **Social Media Strategy**:

- Develop and implement social media strategies aligned with marketing goals.
- Stay up-to-date with trends, platform updates, and best practices.
- **Community Management**:

- Respond to customer queries, comments, and messages across platforms in a timely and professional manner.
- Engage with followers and encourage meaningful interactions.
- **Social Media Advertising**:

- Plan and execute paid social media campaigns (Facebook Ads, Instagram Ads, etc.).
- Monitor performance and optimize campaigns for better ROI.
- **Analytics and Reporting**:

- Track and analyze social media metrics (engagement, reach, traffic, and conversions).
- Provide regular reports and insights on performance and suggest improvements.
- **Competitor Analysis**:

- Research and analyze competitors’ social media activities and trends.
- Identify opportunities for improvement and innovation.
- **Influencer Collaborations**:

- Identify and collaborate with influencers relevant to the brand’s niche.
- Build partnerships that enhance brand visibility and credibility.
- **SEO & Content Optimization**:

- Work with the SEO team to optimize posts for search engines.
- Ensure all content is aligned with the brand's tone and voice.
- **Cross-Department Collaboration**:

- Collaborate with marketing, PR, and customer service teams to ensure consistent messaging.
- Coordinate with product and sales teams for promotional activities.

**Skills & Qualifications**:

- **Education**: Bachelor’s degree in Marketing, Communication, Business, or related field.
- **Experience**: 1-3 years of experience in managing social media platforms for businesses.
- **Social Media Tools**: Proficient in tools such as Hootsuite, Buffer, or similar scheduling tools.
- **Content Creation Tools**: Familiarity with graphic design and video editing software (e.g., Canva, Adobe Photoshop, Premiere Pro).
- **Analytics Tools**: Experience with social media analytics tools (Google Analytics, Facebook Insights, etc.).
- **Strong Communication Skills**: Excellent written and verbal communication skills.
- **Creativity**: Ability to develop creative campaigns and content ideas.
- **Time Management**: Ability to handle multiple tasks and deadlines.

**Preferred Qualifications**:

- Experience in managing multiple social media accounts across various industries.
- Knowledge of digital marketing strategies, including SEO.
- Understanding of online consumer behavior and emerging social media trends.

**Job Types**: Full-time, Permanent

Pay: ₹10,215.96 - ₹35,633.85 per month

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person



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