Digital Marketing Executive

3 weeks ago


Kolkata West Bengal, India Andreal Full time

**Company Description**

Andreal is a graphic design agency based in Kolkata metropolitan area. We specialize in creating captivating and unique collateral for brand communication across print, audiovisual and digital media. We offer 2D & 3D designs, web content solutions, and printing services to create and enhance your brand identity.

**Role Description**

This is a full-time on-site role for a Digital Marketing Executive. The Digital Marketing Executive will be responsible for creating and implementing digital marketing strategies to increase brand awareness, engagement, and conversions. The role includes creating and managing social media campaigns, developing web content, analyzing and reporting web analytics, and collaborating with graphic designers to create collateral for marketing communication.

Assist the team in the development of the overall digital marketing strategy

Manage the creation of relevant and engaging digital content for publishing onto various digital platforms

Manage social media marketing campaigns

Manage digital advertising campaigns (SEM, Display, Social, Programmatic)

Manage SEO campaigns

Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions

Analyze digital marketing analytics reports and share insights with the team to develop optimization plans

Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

**Qualifications**

Marketing and Communication skills

Social Media Marketing skills

Web Content Writing skills

Web Analytics skills

Excellent written and verbal communication skills

Creative thinking and problem-solving skills

Bachelor's degree in Marketing, Communications, or related field

Experience with graphic design software is a plus

**Salary**: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift
- Weekend availability

Supplemental pay types:

- Overtime pay

**Experience**:

- total work: 1 year (preferred)



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