Marketing Executive

2 weeks ago

Wagholi Pune Maharashtra, India Wellington College International Pune Full time

Wellington College International Pune (WCI Pune) is the eighth in the Wellington College International family and the first of several planned for India. Allied to the Unison Group, one of India’s leading educational providers and renowned for quality and academic rigour, WCI Pune benefits from a strong partnership and collaboration with Wellington College UK and Wellington College schools in China and Thailand. This core partnership with Wellington College UK is pivotal for every school and WCI Pune embraces this authentic relationship, leveraging upon the outstanding quality of education exhibited across the network of schools. Ultimately, we will prepare our pupils through the robust and rigorous platforms of the IGCSE and IBDP programmes, to access the highest grades and entry to leading global universities (including top institutions in the US and the UK).

Although initially a day school, WCI Pune is a coeducational day and boarding school for 800 pupils between the ages of 2-18. In the first phase of development, the School opened in September 2023, at the outset for Pre-Nursery (age 2) to Year 9 (age 13) in the Senior School. We follow the Early Years Foundation Stage Framework and the English National Curriculum. In 2024 we aim to introduce IGCSE and in 2025 the IB Diploma for which Wellington College UK is amongst the leading academic schools globally.

Nestled at the banks of the Mula-Mutha river in Pune at Kharadi (Wagholi), WCI Pune enjoys a lush, serene, and inspiring 10-acre campus designed by MICA, an award-winning and leading British architectural firm. The School has outstanding facilities, in all facets of learning & teaching, sports, music and performing arts. It also has proximity to Pune International Airport, prominent hospitality, residential and retail developments.

This role is to assist the Marketing Manager on all matters concerning marketing, branding and communications at Wellington College International Pune.We are seeking a young and dynamic Marketing Executive with 3-4 years of experience in marketing and communications. Good verbal and written communication skills and a strong ability to create compelling content. The Marketing Executive will play a key role in contributing and anchoring the agreed marketing strategy to build brand awareness and positioning.
- To lead the school's digital efforts, including the school website, social media, digital marketing campaigns, school events, and collaterals, with the effort to generate leads.
- Co-ordinate with the graphic designer to design the admissions and marketing-related publications for the Wellington Community
- Responsible for content management for the publications, social media, school website and the newsletter
- Assisting the Marketing manager in planning and executing a variety of events, such as open mornings, outreach events, seminars, workshops and school carnivals and fairs.
- Assisting the Marketing Manager in generating a well-established network by developing strong connections with local vendors, branding, media and the ability to support establishing partnerships with corporate companies.
- A brand ambassador who understands the school’s value proposition.
- Supporting the Marketing Manager in ATL and BTL activations
- Supporting the Marketing Manager in taking an active and strategic role in the marketing team to develop and progress the Wellington Brand
- Photographing events and other activities at Wellington for use across online and offline marketing collateral.
- Willing and able to work long hours and weekends for events
- Able to take initiative and complete projects with deadlines with mínimal guidance

**Salary**: ₹500,000.00 - ₹600,000.00 per year

**Benefits**:

- Food provided
- Health insurance
- Life insurance
- Provident Fund

Schedule:

- Day shift
- Monday to Friday
- Weekend availability

**Education**:

- Bachelor's (preferred)

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person

Expected Start Date: 01/04/2024

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