Performance Marketing Expert

2 months ago


Noida, India XS Worldwide Full time

Strategize, execute, and optimize digital marketing campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Conduct thorough keyword research, write compelling ad copy, and perform A/B testing to enhance campaign performance.
- Monitor campaign budgets, CPC, CTR, and other key metrics to ensure campaigns meet established KPIs.
- Identify conversion bottlenecks on the website and implement strategies to improve conversion rates.
- Collaborate with UX/UI teams to enhance user experience and landing page effectiveness.
- Analyze marketing data to derive actionable insights and recommendations for continuous improvement.
- Create regular performance reports and dashboards for stakeholders to provide visibility into campaign outcomes.
- Stay updated on industry trends and competitor activities to identify opportunities and threats in the market.
- Assist in managing and optimizing marketing budgets to achieve maximum ROI.
- Develop an online user acquisition strategy and effectively manage all paid channels, including Google, Facebook, Programmatic, and Affiliates.
- Own and achieve weekly and monthly acquisition goals, focusing on user numbers and ARPU.
- Scale acquisitions while reducing CPA by optimizing channel efficiency and the channel mix.

**Requirements**:

- Proven experience of 6-8 years(Flexible)in managing and optimizing digital marketing campaigns for B2B-focused organizationsin Digital Marketing, preferably from a digital marketing agency
- Proficiency in Google Ads, Facebook Ads, LinkedIn Ads, and other relevant digital marketing platforms.
- Strong analytical skills and ability to derive insights from marketing data.
- Excellent communication and collaboration skills to work effectively with cross-functional teams.
- Up-to-date knowledge of industry trends, best practices, and standards in online advertising.
- Previous experience in mentoring and leading a team of marketing professionals is a plus.
- Join XS Worldwide and contribute your expertise to drive exceptional results in customer acquisition and brand awareness within the experiential marketing industry.

**Job Types**: Full-time, Permanent

**Salary**: ₹200,000.00 - ₹600,000.00 per year

**Benefits**:

- Leave encashment
- Paid sick time

Schedule:

- Day shift
- Fixed shift
- Monday to Friday
- Morning shift

**Speak with the employer**
+91 9958112775



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