Marketing Executive

3 weeks ago


Amritsar, India Lupin Full time

**Date**:Aug 21, 2023

**Location**: Amritsar, PB, IN

**Company**:Lupin

**Job Description**:

- To plan and achieve sales targets product-wise, value-wise both in primary and secondary sales on monthly as yearly basis.
- Ensure territory profitability, increase and maintain brand market shares through effective planning of resources, distribution management, customer relation management, key opinion leader engagement initiatives and control on expenses as decided with their superiors and Head Office from time to time.
- They will also be equally responsible for Market Research and Customer Care Services in the territory assigned to them and will contribute to the Strategic Planning process.
- They will also need to provide market intelligence data on market conditions and impact of promotional strategy of company’s products as well as that of competitors.
- They will also need to prepare and propose strategic distribution plan for the assigned territory for the year to meet business objectives and ensure its supervision and execution.
- They must ensure that stock and sales statements are sent by the distributors on due date. They will also ensure adequate availability of company products at key retailers to meet the patient and customer requirements.
- They need to develop and generate distributor orders as per the business plan, ensure proper supply of goods and also ensure that all payments and dues are collected from the Distributor as per distribution policy.
- They should regularly audit breakages and expiry as per financial authority vested in them by the company and should minimize the loses arising of it.


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