SEO Executive
5 months ago
**Job Title: SEO Executive**
Job Overview:
As an SEO Executive, you will be responsible for optimizing our online presence to drive organic traffic and improve search engine rankings. You will collaborate with the marketing team to develop and implement SEO strategies that align with our business goals. This role requires a deep understanding of SEO principles, keyword research, and analytics tools.
**Roles and Responsibilities**:
- **Keyword Research**: Conduct thorough keyword research to uncover valuable search terms and opportunities within the website niche.
- **On-Page SEO**: Implement effective on-page SEO strategies, refining content, meta tags, headings, and internal linking structures to enhance search engine visibility.
- **Website Performance**: Monitor and enhance website performance, with a focus on factors such as site speed, mobile optimization, and overall user experience.
- **Continuous Optimization**: Continuously analyze and refine keyword performance, content quality, and other on-page elements to elevate search rankings.
- **Titles, Descriptions, Hashtags**: Craft and optimize titles, meta descriptions, and hashtags across platforms to increase visibility and click-through rates.
- **Backlinking**: Utilize expertise in backlink analysis and acquisition strategies to cultivate high-quality backlinks from authoritative websites.
- **Page Analytics**: Monitor and analyze website traffic, keyword rankings, and other pertinent metrics using tools like Google Analytics and Search Console to identify areas for improvement.
- **Keyword Research Leadership**: Lead keyword research initiatives and guide content optimization strategies based on keyword insights and trends.
Additional Responsibilities:
**Optimize Website Content**: Ensure all website content, including landing pages, blog articles, and product descriptions, is optimized for both search engines and user engagement.
Required Skills and Qualifications:
Marketing Degree or Related: Possess a degree or equivalent qualification in marketing or a related field.
Experience: 1+ years of experience in SEO.
Desirable Skills:
Working Knowledge of Google Analytics: Proficient in utilizing Google Analytics to track and analyze website performance.
Good Knowledge of Backlink Analysis: Demonstrate a solid understanding of backlink analysis principles and techniques.
What We Offer:
- Competitive salary and benefits package.
- A dynamic and challenging work environment with growth opportunities.
- Access to the latest tools and technologies.
- Support for professional development and continuous learning.
Annual Salary: Best in the market
Job Location: Pune - Office (Work from Office)
Schedule:
- Day shift
**Experience**:
- Marketing: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person
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