Ams
4 weeks ago
About Us
Heads Up For Tails is a one-stop pet product's brand with its paw-prints across India. We design,manufacture, and customize high quality and functional pet products to improve the quality of your pet'slife and make pet parenting delightful.
We were founded with the sole aim of making the lives of all pet companions better and on the strongbelief that pets are family. By offering products and services that make pets more comfortable, healthier,and happier, we hope to strengthen the bond between pet and parent.
With a firm belief in safety, innovation, and empathy, we create and curate a range of relevant petproducts and services. We are constantly adding to our inventory of products and services to provideparents with a holistic pet care experience and hope to become rock solid partners in each family’s petparenting journey.
We have over 1200+ employees spread across the country; with 220+ in our headquarters in Gurgaon. Wehave been awarded the ‘Brand of the Year’ Award three times (2017, 2019 and 2021), most recentlyawarded at Homburg Palace, Vienna. We have been certified as a Great Place to Work 2022 by Great Placeto Work Institute, India.
Position Summary
Manage end-to-end Amazon ad campaigns, including keyword research, campaign setup, budget management, and performance analysis.
Monitor and analyze campaign performance metrics to achieve maximum return on ad spend.
Collaborate with the content, design and product teams to ensure that advertising efforts are aligned with product launches, promotions, and overall brand messaging.
**Responsibilities**:
- Stay current with industry trends, Amazon algorithm updates, and competitive landscape to proactively adapt strategies and maintain a competitive edge.
- Conduct regular competitor analysis to identify opportunities and areas for improvement, adjusting strategies as needed to maintain a strong market position.
- Utilize Amazon's PI, Helium 10 and other tools to find gaps and opportunities.
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Minimum Qualifications, Skills and Competencies
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What Heads Up For Tails Can Offer You:
Heads Up For Tails is the single largest organized leader in the growing pet care industry in India, a market thats estimated to reach INR 5475 crores by 2025. With an omni-channel network of manufacturing, retail, e-commerce and distribution, Heads Up For Tails can offer you a dynamic and ambitious work environment where you can leverage your experiences and skills to solve exciting, complex problems. We offer you a culture that thrives on ownership and initiative, where people who are excited about taking the path less travelled will thrive and succeed.
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