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Content Marketer

7 months ago

Hyderabad Telangana, India Alcom Extrusions Pvt Ltd Full time

Content Marketer Job Description

Role: Content Marketer

Experience: 3 to 5 Yrs

Location: Hitech City

Job Overview

Key Responsibilities
- Develop and implement a comprehensive content marketing strategy aligned with business objectives.
- Conduct keyword research and implement SEO best practices to increase organic traffic.
- Plan, manage, and execute a content calendar that includes deadlines for content creation, publication, and promotion.
- Track and analyze content performance using tools such as Google Analytics; provide regular reports and insights to optimize future content.
- Work closely with the marketing, sales, and product teams to ensure content aligns with brand messaging and supports campaign goals.
- Oversee content distribution on various social media platforms; engage with the audience and respond to comments and inquiries.
- Understand target audiences through market research and data analysis to create relevant and engaging content.
- Keep up-to-date with industry trends, content marketing tools, and best practices to continuously improve content strategies.

**Qualifications**:

- Bachelor’s degree in Marketing or a related field.
- 3 to 5 years of proven experience in content marketing, content creation, and SEO.
- Exceptional writing, editing, and proofreading skills with a strong portfolio of published work.
- Proficiency in content management systems (CMS) like WordPress, and familiarity with SEO tools such as Google Analytics, SEMrush, or Ahrefs.
- Strong analytical abilities to evaluate content performance and make data-driven decisions.
- Excellent verbal and written communication skills with the ability to collaborate effectively with cross-functional teams.
- Strong organizational and time-management skills with the ability to manage multiple projects simultaneously.
- A creative thinker with a passion for storytelling and a knack for developing engaging content.
- Ability to adapt to changing priorities and business needs.

Preferred Qualifications
- Content Marketing certification from institutions like HubSpot Academy or the Content Marketing Institute.
- Basic knowledge of graphic design and experience using tools like Adobe Creative Suite or Canva.
- Experience in creating video content and familiarity with video editing tools.

Pay: ₹40,000.00 - ₹70,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (preferred)

**Location**:

- Hyderabad, Telangana (preferred)

Willingness to travel:

- 25% (preferred)

Work Location: In person