Social Media Strategist
2 weeks ago
**Company Description**
Jewelbox is a 'Conscious Luxury' brand that makes fine jewelry for everyday and occasion wear using lab-grown diamonds. Our jewelry is sustainable and accessible because we believe that diamonds are not just forever but also for everyone.
**Job Title**: Social Media Strategist
**Location**: Kolkata
**Reports to**: Marketing Manager
**Job Summary**:
**Key Responsibilities**:
- **Strategy Development**:
- Develop, implement, and optimize a comprehensive social media strategy aligned with business goals.
- Identify target audiences and set clear objectives for each platform.
- **Content Creation and Management**:
- Collaborate with content creators, designers, and copywriters to develop engaging and brand-aligned content (images, videos, infographics).
- Create a content calendar and manage a consistent posting schedule across platforms.
- **Campaign Planning and Execution**:
- Plan and execute social media campaigns for product launches, events, and promotional initiatives.
- **Analytics and Reporting**:
- Track and analyze the performance of social media initiatives, campaigns, and channels.
- Use data insights to refine strategies, improve engagement, and increase conversions.
**Qualifications**:
- Bachelor’s degree in Marketing, Communications, or related field.
- Proven experience 5+ years as a Social Media Strategist or similar role.
- Proficiency in social media platforms (Instagram, Facebook, Twitter, LinkedIn) and familiarity with emerging platforms.
- Strong understanding of social media KPIs, analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite), and reporting metrics.
**How to Apply**:
Pay: ₹50,000.00 - ₹60,000.00 per month
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
**Experience**:
- total work: 5 years (required)
Work Location: In person
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