Social Media Strategist

2 weeks ago


Shakespeare Sarani Kolkata West Bengal, India JEWELBOX Full time

**Company Description**

Jewelbox is a 'Conscious Luxury' brand that makes fine jewelry for everyday and occasion wear using lab-grown diamonds. Our jewelry is sustainable and accessible because we believe that diamonds are not just forever but also for everyone.

**Job Title**: Social Media Strategist

**Location**: Kolkata

**Reports to**: Marketing Manager

**Job Summary**:
**Key Responsibilities**:

- **Strategy Development**:

- Develop, implement, and optimize a comprehensive social media strategy aligned with business goals.
- Identify target audiences and set clear objectives for each platform.
- **Content Creation and Management**:

- Collaborate with content creators, designers, and copywriters to develop engaging and brand-aligned content (images, videos, infographics).
- Create a content calendar and manage a consistent posting schedule across platforms.
- **Campaign Planning and Execution**:

- Plan and execute social media campaigns for product launches, events, and promotional initiatives.
- **Analytics and Reporting**:

- Track and analyze the performance of social media initiatives, campaigns, and channels.
- Use data insights to refine strategies, improve engagement, and increase conversions.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, or related field.
- Proven experience 5+ years as a Social Media Strategist or similar role.
- Proficiency in social media platforms (Instagram, Facebook, Twitter, LinkedIn) and familiarity with emerging platforms.
- Strong understanding of social media KPIs, analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite), and reporting metrics.

**How to Apply**:
Pay: ₹50,000.00 - ₹60,000.00 per month

Schedule:

- Day shift

Supplemental Pay:

- Yearly bonus

**Experience**:

- total work: 5 years (required)

Work Location: In person



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