Digital Marketing Executive

6 months ago

Patparganj Delhi Delhi, India Semco Infratech private limited Full time

Hi,

Hiring "Digital Marketing Executive" - Patparganj, East Delhi location

**Job Title: Digital Marketing - Executive**

**Position Type: Full-Time**

**Experience: 5-7 years in B2B product marketing**

**Location: Patparganj Industrial Area**

We are seeking an experienced Digital Marketing - Sr. Executive to lead our digital marketing strategies, overseeing budgets marketing efforts in the B2B product space. You will be responsible for developing digital, and managing both organic and paid advertising campaigns. In addition, you will be responsible for SEO optimization and managing a cross-functional team that includes digital marketing, branding, content, and graphic design. If you are a dynamic and creative marketing professional with a passion for B2B products, we want to hear from you.

**Responsibilities**:

- **Digital Marketing Strategy Development**:

- Develop and execute comprehensive digital marketing strategies that align with business objectives.
- Identify and leverage opportunities to drive B2B product sales through digital channels.

**2. Budget Management for Digital Marketing**:

- Create and manage the digital marketing budget, ensuring cost-effective allocation of resources.
- Monitor and report on budget performance, making adjustments as needed.

**3. Manage Organic & Inorganic Ads**:

- Oversee both organic and paid advertising campaigns across various platforms (e.g., Google Ads, social media).
- Optimize ad campaigns to maximize ROI and reach target audiences.

**4. SEO Management & Optimization**:

- Lead SEO initiatives to improve search engine rankings, organic traffic, and website visibility.
- Stay current with SEO trends and algorithm updates to ensure best practices are implemented.
- Good understanding and knowledge of wordpress plugins.
- Setting the upload schedules for YouTube channels, handling video uploads and setting of video metadata.

**Qualifications**:

- Bachelor's degree in any field. A degree in marketing or related field is a plus.
- A digital marketing certification or course completion is an advantage.
- Minimum of 5-7 years of experience in digital marketing with a focus on B2B products.
- Proven experience in team management, with the ability to inspire and lead a diverse group of marketing professionals.
- Strong analytical skills, with the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate across departments.

Innovative and creative thinker with a strong understanding of emerging digital marketing trends.

Proficiency with digital marketing tools and platforms.

Results-oriented with a focus on achieving and exceeding KPIs and goals.

Pay: ₹25,000.00 - ₹50,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Return of Industry (ROI): 5 years (required)
- Google Ad Run: 5 years (required)
- WordPress: 5 years (required)
- B2B products: 5 years (required)
- Lead generation for digital marketing: 5 years (required)

Work Location: In person

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