SEO Executive
5 months ago
**Position Overview**:
**Responsibilities**:
- Develop and execute effective SEO strategies to increase organic search visibility and drive relevant traffic to our website.
- Conduct thorough keyword research to identify high-impact keywords and phrases for content optimisation.
- Optimise website content, including blog posts, product pages, and landing pages, to improve search engine rankings and user engagement.
- Monitor and analyse website performance using tools like Google Analytics to identify opportunities for improvement and track key metrics.
- Collaborate with content creators to ensure that new and existing content is optimised for search engines and aligns with SEO best practices.
- Stay up-to-date with industry trends and algorithm updates to adjust strategies and maintain a competitive edge.
- Perform technical SEO audits to identify and address issues affecting website crawlability, indexing, and overall performance.
- Provide recommendations for on-page and off-page optimisations, including but not limited to meta tags, headers, URLs, internal linking, and backlinks.
- Monitor and report on competitor SEO strategies, identifying areas for improvement and innovation.
- Utilise knowledge of the meta universe and emerging technologies to explore opportunities for optimisation and visibility within virtual environments.
- Collaborate with cross-functional teams, including marketing, design, and development, to implement SEO best practices throughout the organisation’s digital initiatives.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
- Proven experience as an SEO Specialist or similar role, with a demonstrable track record of improving search engine rankings and organic traffic.
- Strong understanding of search engine algorithms, ranking factors, and industry best practices.
- Proficiency in using tools such as Google Analytics, Google Search Console, and SEO research platforms.
- Familiarity with meta universe concepts and technologies is a plus.
- Excellent analytical and problem-solving skills, with a keen eye for detail.
- Strong communication skills, both written and verbal.
- Ability to work independently, prioritise tasks, and manage time effectively.
- Knowledge of HTML, CSS, and basic web development concepts.
- Experience with content management systems (CMS) and website optimisation platforms.
- Up-to-date with the latest trends and developments in the SEO and digital marketing fields.
**Location**:
This position is based in Chandigarh.
**To Apply**:
If you are a passionate and skilled SEO Specialist with a solid understanding of SEO strategies, Google Analytics, and an interest in the meta universe, we would love to hear from you. Please submit your resume, a cover letter detailing your relevant experience, and any portfolio or work samples that showcase your expertise.
**Note**:
This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it. Management may assign or reassign duties and responsibilities to this job at any time.
Pay: ₹15,000.00 - ₹25,000.00 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- total work: 2 years (preferred)
**Location**:
- Chandigarh, Chandigarh (required)
Work Location: In person
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