Search Engine Optimization
3 weeks ago
**SEO Executive**:
- **Position: SEO Executive**:
- **Qualification: Bachelor's degree**:
- **Experience: 2+ years of work experience in the same profile**:
- **Location: Sector-14, Gurgaon (WFO)**
**Roles & Responsibilities**:
- **#** Design, maintain, and generate content for online media.
- **#** Creating a list of keywords to add to the web content to help them rank
- **#** Working knowledge of Keyword Research tools
- **#** Executing tests, collection and analysis of data and results, identification of SEO trends, and insights to create maximum ROI from the search campaigns
- **#** Managing campaign costs, ensuring that budgets are not exceeded, calculating monthly campaign costs, and taking other necessary steps to adhere to the budgets
- **#** Optimising website copy and landing pages for SEM
- **#** Undertaking regular keyword research, expansion, and refinement of keyword lists
- **#** Researching the SEO efforts of competitors
- **#** Developing and executing off-page SEO through link building
- **#** Working with the website development team to ensure best practices are deployed
- **#** Working with the content marketing teams to ensure SEO integration in all content creation and programming
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