Brand Strategist

1 week ago

Delhi, India MediaX Full time

**Job Summary**

As a Brand Strategist at MediaX, your primary role would be to think & draft digital strategies keeping in mind the current market scenario, existing strategy, the scope of work, upselling possibilities, and execution on the basis of briefs.

*
**Responsibilities and Duties**

May include but are not limited to:

- Effectively manage accounts assigned, jointly strategize for campaigns and take care of end-to-end client co-ordination along with client servicing team
- Consult with clients on a range of strategic brand initiatives, including brand positioning, brand architecture, brand analytics, and digital brand strategy.
- Create and direct innovative and thoughtful strategic solutions on behalf of your portfolio of clients & new business pitches.
- Develop and articulate strategies that inspire innovative work, including brand strategies, comprehensive multichannel plans, and ad hoc assignments.
- Collaborate with creative teams to shape creative expression and execution.
- Balance multiple simultaneous projects and assignments.
- Monitor Digital & New Media industry trends and competitor offerings to identify potential business avenues and improve current offerings.
- Actively sample check POA’s & strategy to ensure content is going up as per the schedule and quality levels are maintained
- Spot revenue contribution by reporting new opportunities with a brand and/or cross-selling allied services via day-to-day interaction.

**Required Experience, Skills, and Qualifications**
- Proficient understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube)
- Be able to perform competitive stakeholder analysis and identify gaps and opportunities in the marketplace.
- Should have a sharp eye for layout design and awareness of design trends.
- Should have a strong understanding of how to create powerful brands from scratch.
- Good communication, people and presentation skills
- Up-to-date on marketing trends (via publications, news, competitor pages etc.)

**Perks of working with MediaX**:
Becoming part of a fast-growing, new-age digital and creative startup that expertise in Digital Marketing Solutions. MediaX is a team of young, passionate and ingenious people who believe in providing the best to clients. Our aim is to provide content-driven innovative creatives and digital marketing solutions to our clients.

MediaX follows an employee > client policy which puts you at the forefront for us, every day.

*

**Salary**: ₹240,000.00 - ₹360,000.00 per year

**Benefits**:

- Paid sick time
- Paid time off
- Work from home

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Commission pay
- Overtime pay
- Yearly bonus

Application Question(s):

- What's your last CTC?

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)

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