Digital Marketing Expert

1 month ago

Mohali Punjab, India Shivah Web Tech Full time

**Job description**

The specific job description of a digital marketer in an organization can vary based on the company's industry, size, and goals. However, here is a generalized job description that captures the key responsibilities and requirements typically associated with a digital marketing role:

- **Website Management**:

- Optimize and maintain the organization's website for user experience and search engine visibility.
- Implement SEO (Search Engine Optimization) strategies to improve organic search rankings.
- **SMO (Social Media Optimization)**:

- Focuses on optimizing a brand's presence on social media platforms.
- Involves creating and sharing content that engages the audience and encourages social sharing.
- Includes managing social media profiles, creating social media campaigns, and analyzing social media metrics.
- The goal is to enhance brand visibility, build a community, and drive traffic from social media channels.
- **PPC (Pay-Per-Click) Advertising**:

- Involves creating and managing paid advertising campaigns on platforms like Google Ads, Bing Ads, or social media advertising.
- Advertisers pay a fee each time their ad is clicked.
- Requires keyword research, ad creation, budget management, and ongoing optimization.
- The goal is to drive targeted traffic to the website and achieve specific business objectives.
- **Clients Handling**:

- Digital marketers often work directly with clients or internal stakeholders.
- Involves understanding client goals, expectations, and providing regular updates on campaign performance.
- Requires effective communication, reporting, and the ability to address client needs.
- **Digital marketing experience requirements**:

- excellent writing skills and verbal communication abilities
- attention to detail and ability to multitask and manage multiple projects
- strong analytical thinking and problem-solving abilities
- capable of identifying, attracting and engaging target audiences
- up-to-date knowledge of digital marketing trends and developments
- proficiency in using website analytics tools, ad serving tools and marketing software
- basic programming...
- **Location : Mohali**

**Salary**: ₹15,000.00 - ₹40,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

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