Smo Executive
6 months ago
The SMO (Social Media Optimization) job description typically involves managing and optimizing a company's social media presence across various platforms, such as Facebook, Twitter, Instagram, LinkedIn, and more. This includes creating and publishing engaging content, monitoring and responding to social media activity, analyzing performance metrics, and implementing strategies to improve engagement, reach, and ROI.
The main responsibilities of an SMO specialist may include:
Developing and executing social media strategies that align with the company's overall marketing goals and objectives.
Creating and curating compelling content that resonates with the target audience, such as images, videos, blog posts, and infographics.
Managing social media accounts, including daily monitoring and engagement with followers, responding to comments and messages, and addressing customer complaints.
Analyzing social media data to measure the effectiveness of campaigns, identify trends, and make data-driven recommendations for future campaigns.
Collaborating with other teams, such as marketing, PR, and customer service, to ensure consistent messaging across all channels.
Overall, an SMO specialist plays a critical role in building and maintaining a strong social media presence for a company, helping to increase brand awareness, drive traffic to the company's website, and improve customer engagement and loyalty.
**Job Types**: Full-time, Fresher
Pay: ₹8,000.00 - ₹15,000.00 per month
**Benefits**:
- Paid sick time
Schedule:
- Day shift
Supplemental pay types:
- Yearly bonus
Ability to commute/relocate:
- Aurangabad, Maharashtra: Reliably commute or planning to relocate before starting work (required)
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