Relationship Officer

6 months ago


Madurai, India Velammal Medical College Hospital & Research Institute Madurai Full time

Develop and implement marketing plans and projects for new and existing service
- Manage the productivity of the marketing plans and projects and exploring ways of improving existing products and services, and increasing revenue through enrolling new corporate clients and consultants.
- Conduct market research and analyse current market condition to determine market requirements for existing and future services.
- Monitoring and analysing market trends and study competitors, partners and substitute products and services
- Expand and develop marketing communication platforms including social media platforms.
- Determine and manage the marketing budget and deliver marketing activity within agreed budget
- Maintaining and developing relationships with new and existing clients, developing industry linkages so that they continue to use VMCH & RI services
- Generate and maintain detailed reports to track patients experience through the current process and assess gaps that may need improvement.
- Evaluate, review and report on all marketing activity and results.
- Identify and map the target customers (corporate & non-corporate).
- Plan and organize Initiatives like camps, seminars and conferences to increase service and product promotion participation and doctors’ referrals.
- Organize CMEs for promotion of the activities and services of the medical departments and specialties.
- Organize outreach programs with prospective patient communities.
- Assist in designing, printing brochures, leaflets and other hospital marketing materials.
- Track leads mediated through above CMEs, camps and seminars etc. to tap new corporate tie-ups, convert referrals etc.
- Marketing skills.
- Create and be accountable for all client proposals, contracts, and associated documentation
- Coordinate with the Corporate Marketing Team to monitor and analyze hospital media exposure.

Develop relationships with businesses and community groups to promote the Hospital and Hospital Services

**Job Type**: Permanent

**Salary**: ₹14,000.00 - ₹15,000.00 per month

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Madurai, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (required)
- Customer service: 1 year (required)

**Language**:

- English (preferred)

**Speak with the employer**
+91 9995455106



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