SEO Executive
2 weeks ago
Job Summary:
Key Responsibilities:
**On-Page SEO Optimization**:
- Conduct keyword research and analysis to identify opportunities for ranking improvement.
- Optimize website content, meta tags, headers, URLs, and images for targeted keywords.
- Ensure website structure, navigation, and content are SEO-friendly.
**Off-Page SEO**:
- Develop and execute link-building strategies to enhance domain authority.
- Monitor backlink profile and disavow harmful or low-quality links.
- **Content Strategy & Creation**:
- Collaborate with content writers to ensure content is SEO-optimized and aligns with keyword strategies.
- Help design content marketing strategies that drive traffic and engagement.
**SEO Audits & Reporting**:
- Conduct regular SEO audits to assess website performance and identify areas for improvement.
- Prepare and present regular reports on keyword rankings, traffic, and other SEO metrics.
**Competitor Analysis**:
- Analyze competitors’ SEO strategies and implement best practices.
- Track industry trends and stay updated with SEO and search engine algorithm changes.
**Technical SEO**:
- Work with web developers to optimize website loading speed, mobile-friendliness, and technical issues.
- Ensure proper implementation of structured data (Schema Markup), canonical tags, and redirects.
**Performance Monitoring**:
- Use tools such as Google Analytics and Google Search Console to track SEO performance.
- Optimize and test landing pages to improve conversions.
Qualifications:
- Bachelor’s degree in Marketing, Communications, IT, or a related field.
- Proven experience (1-3 years) in SEO or digital marketing.
- Strong knowledge of SEO tools (Google Analytics, Google Search Console, etc.).
- Solid understanding of search engine algorithms and ranking factors.
- Familiarity with web analytics tools and reporting.
- Basic knowledge of HTML and website management systems (WordPress, etc.).
- Strong analytical, problem-solving, and communication skills.
- Ability to work independently and as part of a team.
Desired Skills:
- Experience with local SEO and e-commerce SEO.
- Familiarity with conversion rate optimization (CRO).
- Knowledge of content management systems.
- Basic knowledge of paid search (Google Ads).
- Understanding of social media’s role in SEO.
Personal Attributes:
- Strong attention to detail and organization.
- A proactive and self-motivated approach to work.
- Ability to adapt quickly to changes in SEO trends and Google updates.
- A passion for continuous learning and personal development.
**Benefits**:
- health insurance,
- professional development programs,
- PF
Pay: Up to ₹25,000.00 per month
**Benefits**:
- Health insurance
- Provident Fund
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- SEO: 1 year (preferred)
Work Location: In person
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