SEO and Google Ads Expert
6 months ago
**Objectives of this role**
- Gain a comprehensive understanding of the strengths and weaknesses of the website, and flesh out SEO strategies to improve the same
- Report to a senior SEO specialist, also known as an SEO manager regarding current processes and scope for improvement based on diligent analysis
- Leverage SEO tools, including Google Analytics to increase website ranking on search engines
- Help the company gain website traffic, increase sales/leads and improve overall engagement and footfalls through the web SEO specialist job role
**Responsibilities**
- Devise and develop web optimisation plans for the company as an SEO specialist
- Perform regular keyword research for the SEO success of the company
- Manage SEO campaign costs, stay on the monthly budget as an SEO specialist
- Execute test runs, identify trends and gather relevant results while working on SEO strategies
- Coordinate with the website development team to ensure that the best SEO practices are executed throughout the website
**Required skills and qualifications**
- Proven experience as an SEO specialist
- In-depth understanding of search engine algorithms
- Experience working with Google or Adobe Analytics as an SEO specialist
- Outstanding written and communication skills
**Preferred skills and qualifications**
- Bachelor’s degree in marketing, mass communication, media studies or another discipline
- Prior experience working with a content management system
- A diploma or certification in digital marketing or a related field
- Working knowledge of the latest tools and industry trends that are within the scope of the SEO specialist job profile
**Job Types**: Full-time, Permanent, Fresher
Pay: ₹15,000.00 - ₹40,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
- Provident Fund
Schedule:
- Day shift
- Monday to Friday
- Morning shift
Supplemental pay types:
- Commission pay
- Joining bonus
- Performance bonus
- Quarterly bonus
- Shift allowance
- Yearly bonus
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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