Content Marketing Executive

2 months ago

Pune, India Dista Full time

**Job Type**:Full Time

**Job Location**:Pune

**Job Experience**:4-7 years

**No. of positions**:1

**Responsibilities**:
**Strategy**:

- Own and publish monthly/quarterly content and social calendar
- Measuring content performance and analytics
- Implementing SEO best practices - on-site and offsite
- Knowing which platform various kinds of content are best suited to
- Designing and implementing creative marketing strategies to disseminate content for customers, partners and employees

**Execution**:

- Work with digital marketers to contribute to the inbound digital journey for Dista

**Desired Skills**:

- 2-4 years’ experience in content writing
- ** Mandatory**: At least 2 years experience in a B2B software (services or product) company
- ** Creative writing**: Ability to generate crisp messaging in different formats for product and brand alike
- ** Must have**: Good verbal and written communication skills and good research skills
- ** Must have**: Familiarity with integrated marketing using digital channels, SEO and marketing tools
- ** Good to have **:WordPress knowledge
- Certifications like HubSpot Content Marketing / Inbound marketing will be a plus
- Must be an individual contributor with global perspective

**Qualification**:
MBA

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