PPC Executive

5 months ago

Gurugram Haryana, India Adsparkx Media Full time

Adsparkx is a leading Global Performance Marketing Agency headquartered in India. We have been empowering brands since 2014 helping them acquire high quality and engaging users globally via data-driven decisions. We are innovators, hustlers and ad-tech moguls/experts who function with the belief of catalyzing a disruptive change in the industry by providing empowered and customized digital experiences to consumers/brands.

**Job Title**: PPC Executive

**Job location**: Sector 66, Gurugram, Haryana

**Employment Type**: Full Time

**Experience Required**: 2-5 years

**Shift Timing**: US Shift(3:30 PM to 2:00 AM)

**Responsibilities**:

- Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives.
- Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets.
- Familiarity with A/B and multivariate experiments.
- Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines.
- Provide creative copy suggestions and graphical ad copies.
- Up-to-date with the latest trends and best practices in Online Advertising.
- Optimize and scale metrics like CPC, CPI, CPA, CTR, CPM at for all campaigns, ad groups and ad sets. Publish daily performance summary report for key metrics.
- Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results
- Manage, mentor & grow the team members to deliver impact

**Required Skills and Qualifications (Personality/Attributes/Traits)**:

- A self-starter and results-oriented, with an ability to be detail-oriented without losing track of the big picture
- Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns
- Experience in handling annual performance advertising budgets of upwards of INR 20 L a month is a must
- Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general
- Excellent analytical, organizational, project management and time management skills.

**Why Adsparkx?**
- A supportive and collaborative work environment.
- Opportunities for professional growth and development.
- Be part of a forward-thinking team shaping the future of Marketing & technology.
- Fun Fridays
- A chance to explore your talent
- Exposure of working with international market

Pay: ₹40,000.00 - ₹80,000.00 per month

**Benefits**:

- Flexible schedule
- Health insurance
- Leave encashment
- Provident Fund
- Work from home

Schedule:

- Monday to Friday
- US shift

Work Location: In person

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