Digital Marketing Executive

2 months ago

Ghaziabad, India TechnoGripper Solutions Private Limited Full time

Digital marketing

JD

We are looking for a talented and motivated Digital Marketing Specialist to join our marketing team. As a Digital Marketing Specialist with 1 year of experience, you will play a crucial role in planning, implementing, and optimizing digital marketing campaigns to drive brand awareness, website traffic, and lead generation. Your expertise in digital marketing strategies and tools will be instrumental in achieving our marketing goals and reaching our target audience effectively.

**Responsibilities**:
Digital Marketing Strategy: Assist in developing and executing digital marketing strategies to achieve business objectives, including lead generation, brand awareness, and customer acquisition.

Social Media Management: Manage and curate content for our social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) to engage our audience and grow our social media presence.

Content Marketing: Create and optimize engaging content, including blog posts, infographics, videos, and other digital assets, to attract and retain our target audience.

Search Engine Optimization (SEO): Optimize website content and structure to improve organic search rankings and drive organic traffic.

Pay-Per-Click (PPC) Advertising: Set up and manage PPC campaigns on platforms like Google Ads and social media to drive targeted traffic and conversions.

Analytics and Reporting: Monitor and analyze digital marketing performance using tools like Google Analytics and provide regular reports with actionable insights.

Conversion Rate Optimization (CRO): Continuously optimize landing pages and user flows to improve conversion rates and maximize ROI.

A/B Testing: Conduct A/B tests on various marketing elements to optimize performance and drive data-driven decisions.

Market Research: Stay informed about industry trends, competitor activities, and customer behavior to inform marketing strategies.

Collaborative Approach: Work closely with the marketing team, designers, content writers, and other stakeholders to ensure cohesive and effective marketing campaigns.

**Requirements**:
Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.

Proven 1 year of experience in digital marketing, with a solid understanding of various digital channels and marketing strategies.

Basic knowledge of SEO principles and best practices.

Experience with PPC advertising platforms like Google Ads and social media ads.

Proficiency in Google Analytics or similar analytical tools.

Strong analytical and data-driven mindset with the ability to derive actionable insights.

Excellent communication and writing skills.

Ability to handle multiple projects and deadlines in a fast-paced environment.

Creative thinking and problem-solving abilities.

Join our energetic marketing team and contribute to driving our brand's digital presence and success. If you are a results-oriented and passionate digital marketer looking to grow your career, we'd love to hear from you.

TechnoGripper Solutions Private Limited is an equal opportunity employer and values diversity in our workforce. We encourage applicants from all backgrounds to apply. Please submit your resume and a brief cover letter highlighting your digital marketing experience and achievements for consideration.

**Salary**: ₹10,000.00 - ₹20,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Health insurance

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Ability to Commute:

- Ghaziabad, Uttar Pradesh (required)

Ability to Relocate:

- Ghaziabad, Uttar Pradesh: Relocate before starting work (required)

**Speak with the employer**
+91 9289141969
Application Deadline: 10/11/2023
Expected Start Date: 08/11/2023

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