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Digital Marketing Executive
1 week ago
**Job Responsibilities for Digital Marketing Executive**
- Allocate specific budgets to each marketing role and divide the marketing campaigns over a period of time and among the marketing team
- Collection and interpretation of data from various marketing campaigns and analysis of that data
- Identification of trends and communication of these trend insights to the respective groups
- Planning, executing and measuring the conversion rates from digital marketing campaigns
- Identifying crucial customer conversion points and drop off points that maximises user funnels
- Being up to date with emerging technologies and use of them to maximise output
- Periodic measurement of digital marketing campaign performance and evaluation of the performance against goals and other key performance indicators
- Brainstorming new digital marketing platforms and ways to capture customer attention
- Creating, proofreading and editing for various digital marketing content to ensure consistency in branding
- Creating, proofreading and editing for various marketing sources to ensure consistency in branding
**Job Types**: Full-time, Permanent
**Salary**: ₹15,000.00 - ₹35,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Paid sick time
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
- Yearly bonus
Ability to commute/relocate:
- Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 2 years (required)
- total work: 3 years (required)
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