Digital Marketing Expert

2 weeks ago

Mumbai Maharashtra, India Aditi Tracking Support pvt Ltd Full time

**JD for Digital Marketing Expert**

**Company Overview**:
Aditi Tracking Support Pvt. Ltd. is a leading telematics company dedicated to providing innovative solutions that empower businesses to optimise their fleet operations across India since 2011. Our cutting-edge technology enables real-time tracking, data analytics, and comprehensive insights, fostering efficiency and sustainability in the transportation & automotive industry.

**Job Overview**:
**Key Responsibilities**:

- **Digital Strategy**: Develop and implement comprehensive digital marketing strategies aligned with overall business goals, focusing on lead generation and brand awareness.
- **SEO and SEM**: Optimise website content for search engines (SEO) and manage pay-per-click (PPC) advertising campaigns to increase online visibility and drive targeted traffic.
- **Social Media Management**: Plan, execute, and manage social media campaigns across platforms such as LinkedIn, Twitter, and Facebook, etc to build brand presence and engage with the target audience.
- **Analytics and Reporting**: Monitor and analyse the performance of digital marketing campaigns using analytics tools. Provide regular/daily reports with insights and recommendations for optimisation.
- **Collaboration**: Work closely with cross-functional teams, including sales and product development, to ensure a cohesive and integrated approach to digital marketing initiatives.

**Qualifications**:

- Bachelor’s degree in Marketing, Digital Marketing, or a related field.
- Proven experience in digital marketing, preferably in the telematics or technology industry.
- Open to Travel PAN(If Required).
- Proficiency in digital marketing tools and platforms.
- Excellent analytical and problem-solving skills.
- Creative mindset with a focus on delivering results.

**Job Types**: Full-time, Permanent

**Salary**: ₹1,200,000.00 - ₹1,500,000.00 per month

Schedule:

- Day shift

**Education**:

- Master's (preferred)

**Experience**:

- Digital marketing: 4 years (preferred)
- total work: 8 years (preferred)

Ability to Commute:

- Mumbai, Maharashtra (required)

Ability to Relocate:

- Mumbai, Maharashtra: Relocate before starting work (required)

Work Location: In person

**Speak with the employer**

+91 8975545780

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