Paid Media Executive
3 weeks ago
We are looking for experienced digital marketers to help us plan, execute, and optimise our online marketing efforts. Product and service promotion via digital channels is a complex procedure with enormous potential that is becoming increasingly useful for businesses like ours.
EXPERIENCE REQUISITE
- 1+ years of experience in the same field
- Background in performance & media houses
- Must have eCommerce marketing experience
- Should’ve managed more than 5 lakhs budget on Google Adwords and more than 5 lakhs budget on Facebook per month across clients
- Must have experience with campaign execution, optimization and reporting
- Experience with Flipkart and Amazon Marketplace is an advantage
KEY RESPONSIBILITIES
- Create, optimise, implement performance marketing strategies primarily on Google ads, Facebook, LinkedIn, and other self serve platforms..
- Actively collaborate with respective internal teams for meeting the project & campaign requirements on a daily basis
- Manage social & digital presence of the assigned including overall execution, online response management and maintenance of respective online media properties
- Acquire insight in online marketing trends and keep strategies up-to-date
- Launch optimised online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Track all platforms and share assistance in their evaluation on a regular basis by generating reports for the performance
- Keep tabs on competitors. Track and conduct competitor analysis to assist in providing data for a comprehensive understanding of the competitors & their brand performance on digital media platforms
- Keeping abreast with new trends in the digital industry. The internet is your Bible.
TECHNICAL SKILLS REQUISITE
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Professional-level proficiency in English
- Knowledge of Social Media Channels, Digital Media and Online Marketing, and marketing campaigns
- Excellent oral and written communication, presentation, analytical & collaborative skills
- Highly organised to be able to handle multiple deadline-driven projects and workflows
- Should have a keen eye for detail
QUALIFICATION REQUISITE
- Post Graduate, Graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising or equivalent
- Certification in Digital Media / SEO / SEM / E-commerce will be added bonus
**Salary**: ₹20,000.00 - ₹35,000.00 per month
**Benefits**:
- Paid sick time
- Work from home
Schedule:
- Morning shift
Supplemental pay types:
- Performance bonus
- Quarterly bonus
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