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Media Event Marketing Planner
1 month ago
**Summary**:
**Responsibilities**:
- Assist in developing comprehensive media plans to achieve client marketing objectives.
- Conduct market research and competitive analysis to inform media strategies.
- Collaborate with internal teams to ensure alignment of media plans with overall campaign goals.
- Coordinate the implementation and monitoring of media campaigns.
- Manage timelines and deliverables to ensure campaigns are executed on schedule.
- Work with media vendors and partners to negotiate rates and placements.
- Analyze campaign performance data to provide insights and recommendations.
- Prepare regular reports and presentations on campaign performance for clients.
- Utilize analytics tools to track and measure the effectiveness of media plans.
- Maintain ongoing communication with clients to understand their needs and objectives.
- Provide exceptional client service by addressing inquiries and concerns promptly.
**Requirements**:
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- 3-5 years of experience in media planning within an advertising agency.
- Experience working with a variety of media channels including digital, print, broadcast, and social media.
- Familiarity with programmatic buying and paid social campaigns.
- Excellent written and verbal communication skills.
- Strong analytical skills with the ability to interpret data and trends.
- Proficiency in media planning tools and software (e.g., Nielsen, Comscore, Google Analytics).
- Strong organizational skills with attention to detail.
- Ability to multitask and manage multiple projects simultaneously.
- Knowledge of digital media, social media platforms, and emerging trends.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
- Collaborative team player with a positive attitude.
- Proactive and able to work independently with mínimal supervision.
- Strong problem-solving skills and resourcefulness.
Pay: From ₹45,000.00 per month
Application Question(s):
- How many years of Media Planning experience do you currently have?
- How many years of Media Vendor relation experience do you currently have?
- How many years of work experience do you have with Programmatic Advertising?
- Are you willing to undergo a background check, in accordance with local law/regulations?
- Please tell us your current monthly salary in Rupees
- Please tell us your expected monthly salary in Rupees
**Education**:
- Bachelor's (preferred)