Performance Marketing Executive
4 months ago
**About Tek Booster**:
Tek Booster, a leading healthcare digital marketing agency, is seeking a highly motivated and experienced Performance Marketing Specialist to join our dynamic team. As a part of AQIT Pvt Ltd, we pride ourselves on delivering innovative marketing solutions that drive measurable results for our clients in the healthcare sector.
**Job Title**:
Performance Marketing Specialist
**Key Responsibilities**:
- **Campaign Management**:
- Plan, execute, and optimize performance marketing campaigns across various digital channels (Google Ads, Facebook Ads, LinkedIn, etc.).
- Monitor and analyze campaign performance to maximize ROI and achieve KPIs.
- Continuously optimize landing pages, ad copy, and creatives to improve conversion rates.
- **Data Analysis**:
- Analyze campaign data and generate reports to track performance and provide insights for improvement.
- Utilize A/B testing and other optimization techniques to improve ad performance.
- **Budget Management**:
- Manage and allocate budgets across different campaigns, ensuring cost-effective spending.
- Forecast and plan budget requirements based on campaign performance.
- **Collaboration**:
- Work closely with the content, design, and development teams to ensure cohesive campaign strategies.
- Coordinate with clients to understand their marketing goals and align campaign strategies accordingly.
- **Market Research**:
- Conduct competitor analysis and market research to identify trends and opportunities for growth.
- Stay up-to-date with the latest industry trends and digital marketing practices.
**Qualifications**:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in managing performance marketing campaigns.
- Strong analytical skills and experience with data-driven marketing.
- Proficiency in using digital marketing tools and platforms (Google Analytics, SEMrush, etc.).
- Excellent communication and collaboration skills.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
**Benefits**:
- Competitive salary and performance-based incentives.
- Opportunity to work with a dynamic team in a growing industry.
- Professional development and career growth opportunities.
**To Apply**:
**Education**:
- Bachelor's (preferred)
**Experience**:
- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person
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