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SEO Executive

5 months ago

Delhi, India Digital Promotion Team Full time

**Responsibilities**:
**Keyword Research and Analysis**: Conduct comprehensive keyword research to identify relevant and high-traffic keywords related to our E-Commerce products and services. Analyze keyword performance and trends to refine our SEO strategy continuously.

**On-Page Optimization**: Implement on-page SEO best practices, including optimizing meta tags, headings, URLs, and content. Ensure that product pages are properly structured, and content is search engine friendly.

**Off-Page SEO**: Develop and execute effective off-page SEO strategies to build high-quality backlinks, enhance domain authority, and increase website credibility.

**E-Commerce SEO**: Utilize your in-depth knowledge of E-Commerce SEO to address specific challenges related to product pages, category pages, user-generated content, and internal search engines.

**Technical SEO**: Collaborate with the development team to identify and resolve technical SEO issues, such as crawl errors, page speed optimization, and mobile-friendliness.

**Competitor Analysis**: Keep a close eye on competitors' SEO activities, identify opportunities, and develop strategies to outrank them in search engine results.

**Content Optimization**: Work closely with the content team to optimize product descriptions, blog posts, and other website content to align with SEO best practices and drive organic traffic.

**SEO Reporting and Analysis**: Monitor and analyze website performance using SEO tools. Generate regular reports, track key performance indicators, and provide insights to improve SEO efforts continually.

**Stay Updated with SEO Trends**: Keep abreast of the latest trends and developments in search engine algorithms, SEO techniques, and E-Commerce best practices.

**Requirements**:
**E-Commerce Experience**: Proven experience working on E-Commerce websites, optimizing product pages, and dealing with E-Commerce specific SEO challenges.

**SEO Expertise**: Strong understanding of search engine optimization techniques, both on-page and off-page, and the ability to implement effective SEO strategies.

**Analytical Skills**: Proficient in using SEO tools and Google Analytics to analyze website performance, keyword rankings, and user behavior to make data-driven decisions.

**Technical Competence**: Familiarity with technical aspects of SEO, including website structure, HTML, CSS, and basic web development concepts.

**Self-Motivated**: Ability to work independently and as part of a team, with a proactive approach to problem-solving and a passion for staying up-to-date with the latest SEO trends.

**Communication Skills**: Strong verbal and written communication skills to collaborate with cross-functional teams and provide clear insights and reports.

**Result-Oriented**: Demonstrated track record of achieving and exceeding SEO targets and improving search engine rankings in a competitive environment.

**Educational Background**: A degree in Marketing, Business, Communications, or a related field is preferred but not mandatory.

**Salary**: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Health insurance
- Leave encashment
- Paid time off
- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Delhi, Delhi: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- SEO: 1 year (required)