Eyewear Designer
3 weeks ago
We aim to transform the way people see and experience the world by building eyewear experiences for everyone and every purpose. We’re building Lenskart as a fashion destination for eyewear and are passionate about creating a consumer brand which delivers breakthrough eyewear products and experiences. And to execute that mission, we’re building a team of exceptional brand custodians who love solving brand challenges to build a global consumer experience and are always striving to DO MORE, BE MORE.
**Key Responsibilities**:
- Conceptualize eyewear collections based on trends, problem-solving innovations, archetypes, subcultures and fashion-led aesthetics for all Lenskart product brands.
- Propose collections with in depth user research keeping ‘people’ at the center of the design thinking process.
- Conduct product and market research to understand the consumer needs and expectations.
- Develop thematic boards that include character, mood, colors, features, shapes, materials, and details based on concept/theme.
- Translate concepts into sketches, illustrations, and technical drawings with all relevant specifications.
- Incorporate design feedback from internal teams to ensure the range reflects the goal of the team.
- Coordinate with the product & merchandising team for sample and final product development.
- Assist in creating collection design briefs for brand & consumer experience teams.
- Maintain a design library for all concepts, sketches & technical drawings as per collection/season/categories for all product brands.
- Maintain all physical samples/chips/hardware for core & trend-setting styles.
**Qualifications**:
- 5 - 8 years of experience in fashion & lifestyle product design / industrial design / CMF design
- B.des or M.des in Fashion / Product / Accessory design from NIFT, NID & other premier design institutes
- Software skills: Rhino, Blender, Keyshot Pro, Adobe Illustrator & Adobe Photoshop