Marketing Associate

3 months ago

Kolkata West Bengal, India Grant Thornton INDUS Full time

1 - 3 Years

1 Opening

Bengaluru, Kolkata

**Role description**:
**Marketing Associate - Virtual Events Support**
- Seeking highly motivated and dynamic contributor for a role focused on supporting virtual events for the Grant Thornton Solutions & Industry team. This individual will be responsible for working to support the planning, promotion, execution and follow up of several virtual conferences and events throughout the year. Virtual event types include virtual conferences, Insights exchange programs (roundtables), client experiences (entertainment) and webcasts.
- The primary responsibilities for this role sit in a few foundational marketing areas: Event management, writing and editing support, digital marketing support, data analytics support and research.

**Responsibilities include**:

- Work with marketing team to help identify and outline event objectives, goals, themes and program support
- Develop and update project plans detailing and tracking tasks, assignments, progress and results
- Assist with CRM management - list review, reporting and post-event tagging related to events
- Organize status calls/meetings
- Coordinate invite lists and outreach schedule
- Work with marketing, creative and digital teams to promote events (as needed)
- Create day-of-event communication and contingency plan
- Develop attendees briefing books and other event collateral
- Support post-event survey to internal stakeholders and attendees
- Support post-event re-cap
- Provide On24 platform support as required (*will be trained)
- Provide feedback and insight for proposed future events
- Demonstrate understanding of GT's Solutions and Industry team marketing strategies
- Other event support duties as assigned

**Skills and qualifications**:

- This role requires strong project management, critical thinking and attention to detail with a drive to consistently improve processes based on experience
- Ability to problem solve independently
- Track record of partnering and collaboration
- Interest in data analytics
- Ability to manage several stakeholders at once
- Elevates issues to manager when appropriate
- Strong organization and communication skills
- Ability to be flexible or adapt to a fast-paced environment and short turnaround times

**About Grant Thornton INDUS**:
‘Grant Thornton INDUS’ comprises GT U.S. Shared Services Center India Pvt Ltd and Grant Thornton U.S. Knowledge and Capability Center India Pvt Ltd. Grant Thornton INDUS is the shared services center supporting the operations of Grant Thornton LLP, the U.S. member firm of Grant Thornton International Ltd. Established in 2012, Grant Thornton INDUS employs professionals across a wide range of disciplines including Tax, Audit, Advisory, and other operational functions. What sets us apart isn’t just what we do - it’s how we do it. We support and enable the firm’s purpose of making business more personal and building trust into every result. We’re collaborators - obsessed with quality and ready for anything - who understand the value of strong relationships. Our professionals are well integrated to seamlessly support the U.S. engagement teams, help increase Grant Thornton’s access to a wide talent pool, and improve operational efficiencies. Empowered people, bold leadership, and distinctive client service are imbibed in the culture at Grant Thornton INDUS. We are a transparent, competitive, and excellence-driven firm that offers an opportunity to be part of something significant. In addition, professionals at Grant Thornton INDUS serve communities in India through inspirational and generous services to give back to the communities they work in. Grant Thornton INDUS has its offices in two locations in India - Bengaluru and Kolkata

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