Public Relations

3 weeks ago


Remote, India RARR Technologies Pvt. Ltd. Full time

Develop and execute comprehensive PR plans and strategies to support the overall marketing objectives of the company.
- Cultivate and maintain relationships with journalists, bloggers, influencers, and other media contacts to generate positive coverage for the brand.
- Write and distribute press releases, media pitches, and other communications materials to targeted media outlets.
- Coordinate media interviews, press conferences, and other events to promote brand initiatives and announcements.
- Monitor media coverage and industry trends to identify opportunities for proactive media outreach and thought leadership.
- Collaborate with internal stakeholders, including marketing, sales, and product teams, to align PR efforts with business goals and messaging.
- Manage social media accounts and engage with followers to amplify PR campaigns and cultivate a loyal online community.
- Respond to media inquiries and manage media relations during crisis situations, maintaining a positive brand image at all times.
- Track and analyze PR metrics, such as media impressions, share of voice, and sentiment, to measure the effectiveness of PR initiatives and inform future strategies.
- Stay current on industry best practices, emerging trends, and innovative PR tactics to continuously improve the effectiveness of PR efforts



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