Digital Marketer
7 months ago
**Job Description: Digital Advertising Specialist (Facebook & Google Ads)**
**Location**: Chennai,Anna Nagar
**Experience Level**: 1+ years in Facebook & Google Ads
**About Us: Crowddevelopers** is a leading healthcare marketing agency dedicated to providing top-notch care to our patients. We are seeking a Digital Advertising Specialist with expertise in Facebook and Google Ads to join our dynamic marketing team.
**Key Responsibilities**:
**Campaign Management**: Create, manage, and optimize paid advertising campaigns on Facebook and Google Ads platforms.
**Strategy Development**: Collaborate with the marketing team to develop a comprehensive digital advertising strategy targeting relevant audiences.
**Budget Management**: Allocate and manage budgets efficiently across campaigns to ensure optimal ROI.
**Performance Analysis**: Monitor and analyze campaign performance metrics, providing regular reports and actionable insights.
**Ad Creation**: Design and test compelling ad creatives and copy that align with our brand and resonate with our target audience.
**Targeting & Segmentation**: Utilize advanced targeting capabilities to reach our desired audience, including lookalike audiences, retargeting, and demographic targeting.
**Landing Page Optimization**: Collaborate with the web team to ensure landing pages are effectively optimized for conversions.
**Stay Updated**: Keep abreast of the latest trends, tools, and best practices in Facebook and Google Ads. Implement new features and tactics as appropriate.
**Industry Knowledge**: Understand the healthcare industry's nuances and regulations related to advertising, ensuring all campaigns are compliant and effective.
**Qualifications**:
1+ years of hands-on experience managing Facebook and Google Ads campaigns.
Proven track record of creating and optimizing high-performing ads.
Strong analytical skills with the ability to analyze data and provide actionable insights.
Familiarity with the healthcare industry is a plus.
Proficient in using tools like Google Analytics, Facebook Ads Manager, and Google Ads platform.
Strong communication skills, both written and verbal.
Ability to work independently and collaboratively in a team environment.
**Salary**: ₹15,000.00 - ₹23,000.00 per month
Schedule:
- Day shift
Ability to commute/relocate:
- Anna Nagar, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Facebook Advertising: 1 year (preferred)
- Google AdWords: 1 year (preferred)
Shift availability:
- Day Shift (preferred)
Work Location: In person
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