SEO Executive

1 week ago

Noida, India The Probe Full time

**Responsibilities**:

- Develop and execute SEO strategies for our website, Apple Store, and Play Store to improve organic search visibility, traffic, and rankings.
- Perform keyword research to identify high-potential keywords and phrases for website and app optimization.
- Optimize website and app content, including meta tags, headers, descriptions, and image alt tags, to improve search engine relevancy and user experience.
- Conduct competitive analysis to identify SEO opportunities and stay ahead of industry trends.
- Monitor website and app performance using analytical tools such as Google Analytics and App Store Analytics.
- Implement on-page and off-page optimization techniques, including link building, content optimization, and technical SEO improvements.
- Collaborate with content creators and developers to ensure SEO best practices are implemented in new content and website/app updates.
- Stay up-to-date with the latest search engine algorithms, SEO trends, and industry developments.
- Generate regular SEO performance reports and provide recommendations for improvement.
- Monitor and analyze website and app rankings, traffic, and user engagement metrics.
- Identify and resolve technical SEO issues that may impact website and app performance.
- Stay informed about Apple Store and Play Store policies and guidelines, and ensure compliance for app optimization.

Skills and Qualifications:

- Bachelor's degree in Marketing, Computer Science, or a related field.
- Proven experience as an SEO Executive or similar role, with a focus on website and mobile app optimization.
- In-depth knowledge of search engine algorithms and ranking factors.
- Familiarity with SEO tools such as Google Analytics, Google Search Console, Screaming Frog, Ahrefs, SEMrush, Moz, Mobile Action, and other keyword research tools.
- Understanding of Apple Store and Play Store optimization best practices and guidelines.
- Strong analytical skills and the ability to interpret data and generate actionable insights.
- Excellent written and verbal communication skills in English.
- Attention to detail and the ability to work in a fast-paced environment.
- Strong organizational and project management skills.
- Up-to-date with the latest SEO trends, techniques, and industry changes.
- Experience with HTML, CSS, and website development is a plus.
- Certification in SEO or relevant fields is desirable.

Working Days - Monday To Saturday.

**Salary**: ₹8,141.84 - ₹15,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

**Speak with the employer**
+91 8010805667

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