Sales and Marketing Executive

3 weeks ago

Kolkata, India Academiaxperts Full time

**Job Title: Sales Marketing Executive (Academia Xperts)**

Age: 22 to 35 years

**Salary**: 10k to 15k

Full time/ Permanent

**Contact: 9593897926**

**Key Responsibilities**:
1. **Strategy Development**:

- Collaborate with the marketing team and other departments to develop comprehensive marketing strategies aligned with business goals.
- Conduct market research to identify trends, competitive landscape, and customer preferences.

2. **Campaign Management**:

- Plan, execute, and monitor marketing campaigns across various channels (online and offline) to ensure effective brand promotion.

**Content Creation**:

- Develop and create engaging content for marketing materials, including website content, blog posts, social media updates, and promotional materials.
- Ensure all content is aligned with brand guidelines and effectively communicates key messages.

**Market Analysis**:

- Analyze marketing metrics to evaluate the success of campaigns and provide recommendations for improvement.
- Stay updated on industry trends and competitor activities to identify opportunities and challenges.

**Event Coordination**:

- Plan and organize events such as product launches, conferences, and promotional activities.
- Coordinate with vendors, partners, and internal teams to ensure seamless execution of events.

**Collaboration**:

- Work closely with sales teams to understand their needs and align marketing strategies to support sales objectives.
- Collaborate with creative teams, agencies, and other stakeholders to ensure consistent brand messaging.

**Budget Management**:

- Develop and manage marketing budgets, ensuring efficient allocation of resources and maximizing return on investment.

**Brand Management**:

- Safeguard the company’s brand identity by maintaining consistency across all marketing materials and communication channels.
- Contribute to the development and evolution of the brand strategy.

**Qualifications and Skills**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in marketing roles, with a track record of successful campaign management.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent written and verbal communication skills.
- Familiarity with digital marketing tools and platforms.
- Creative thinking and problem-solving abilities.
- Ability to work independently and collaboratively in a fast-paced environment.
- Proficient in Microsoft Office and other relevant software.
- Preferred Content writing field.

**Job Types**: Full-time, Permanent

**Salary**: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Health insurance

Shift:

- Day shift

Ability to commute/relocate:

- Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Language**:

- English (preferred)

**Speak with the employer**
+91 9593897926

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