![MANNAT INDIA MARKETING PRIVATE LIMITED](https://media.trabajo.org/img/noimg.jpg)
Back Office Executive
6 days ago
The Brand Manager is responsible for overseeing all aspects of brand management and ensuring consistent brand positioning and messaging across various channels. Key responsibilities include:
Developing and implementing brand strategies to enhance brand awareness and equity.
Conducting market research to identify customer insights, market trends, and competitive landscape.
Defining brand positioning and messaging that resonates with the target audience.
Creating and managing brand guidelines to maintain consistent brand identity across all touchpoints.
Collaborating with cross-functional teams to ensure brand consistency in product development, packaging, and communications.
Planning and executing marketing campaigns and initiatives to drive brand visibility and engagement.
Monitoring and analyzing market trends, consumer behavior, and competitive activities to identify opportunities and risks.
Managing relationships with external agencies and vendors to deliver high-quality brand materials and creative assets.
Tracking and analyzing brand performance metrics to measure the effectiveness of brand initiatives.
Providing brand guidance and support to internal teams, ensuring brand alignment and adherence to brand standards.
**Job Types**: Full-time, Fresher
**Salary**: ₹18,000.00 - ₹28,000.00 per month
**Benefits**:
- Food provided
- Provident Fund
Schedule:
- Day shift
- Fixed shift
- Monday to Friday
Supplemental pay types:
- Shift allowance
Ability to commute/relocate:
- Chandigarh, Chandigarh: Reliably commute or planning to relocate before starting work (required)
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