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Secondary Research
3 weeks ago
Position**:Secondary Research**
**Qualification Required**: Graduate/ Post Graduate
**Experience Required**: Fresher/ 1-2 years
**Location**:Noida
**Roles & Responsibilities**:
- Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations.
- Understand business objectives and design surveys to discover prospective customers’ preferences.
- Compile and analyze statistical data using modern and traditional methods to collect it.
- Perform valid and reliable market research analysis.
- Interpret data, formulate reports and make recommendations.
- Use online market research and catalogue findings to databases.
- Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation.
- Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct.
- Remain fully informed on market trends, other parties research and implement best practices.
**Requirements & Skills**:
- Proven Market Research experience.
- Ability to interpret large amounts of data and to multi-task.
- Strong communication and presentation skills.
- Excellent knowledge of statistical packages, databases and MS Office
- Search engines, web analytics and business research tools acumen.
- Familiarity with CRM programs.
- Adequate knowledge of data collection methods (polls, focus groups, surveys etc.).
- Strong analytical and critical thinking.
**Salary**: ₹216,000.00 - ₹240,000.00 per year
Schedule:
- Rotational shift
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