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Social Media Marketing Executive
2 months ago
As a Social Media Marketing Executive, you will be responsible for developing and implementing effective social media strategies to enhance the online presence and brand awareness of the company. Your role will involve creating engaging content, managing social media channels, analyzing performance metrics, and staying updated on industry trends. You will work closely with the marketing team to ensure cohesive and impactful digital marketing campaigns.
**Key Responsibilities**:
- **Social Media Strategy**:
- Develop and execute social media strategies to achieve business goals and increase brand visibility.
- Create, curate, and manage all published content (images, video, written) across various platforms.
- **Content Creation**:
- Generate creative and engaging content tailored to the target audience.
- Collaborate with the design team to produce visually appealing graphics and multimedia content.
- **Social Media Management**:
- Maintain and monitor the company's social media accounts (Facebook, Twitter, Instagram, LinkedIn, etc.).
- Schedule and publish posts in line with the content calendar.
- Respond to comments, messages, and inquiries in a timely and professional manner.
- **Stay Updated on Industry Trends**:
- Stay informed about industry trends, platform updates, and emerging technologies to incorporate into the social media strategy.
**Qualifications and Skills**:
- Bachelor's degree
- Proven experience in social media marketing
- In-depth knowledge of popular social media platforms and their best practices.
- Strong written and verbal communication skills.
- Creative thinking and ability to generate innovative ideas.
- Analytical skills to interpret data and make informed decisions.
- Familiarity with social media advertising tools and platforms.
**Personal Attributes**:
- Enthusiastic and self-motivated.
- Ability to work independently and as part of a team.
- Strong organizational and multitasking skills.
- Adaptability to a fast-paced and dynamic environment.
- Passionate about digital marketing and social media trends.
**Job Types**: Full-time, Permanent
**Salary**: ₹15,000.00 - ₹20,000.00 per month
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
Application Question(s):
- Do you have your own laptop?
- What is your Salary Expectation?
**Experience**:
- Social media marketing: 1 year (required)
License/Certification:
- Digital marketing course completion (preferred)
Ability to Commute:
- Ernakulam, Kerala (required)
Ability to Relocate:
- Ernakulam, Kerala: Relocate before starting work (required)
Work Location: In person
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