Marketing Executive

4 weeks ago

Panvel, India Sagar Collection Full time

**Key Responsibilities**:1. **Marketing Strategy & Planning**
- Assist in the development of marketing strategies aligned with the company’s goals.
- Identify target audiences and design campaigns to reach and engage them.
- Conduct competitor analysis and market research to identify opportunities.

2. **Digital Marketing**
- Track and analyze performance metrics for digital campaigns, ensuring ROI.
- Stay updated on digital marketing trends to implement innovative strategies.

3. **Content Creation & Management**
- Develop engaging content for blogs, social media posts, newsletters, and website updates.
- Collaborate with the design team to create visuals and multimedia content.
- Ensure consistency in tone, branding, and messaging across all channels.

4. **Campaign Management**
- Plan and execute campaigns to promote courses, webinars, and other offerings.
- Coordinate cross-functional teams to deliver marketing initiatives on time.
- Analyze campaign performance and provide insights for improvement.

5. **Customer Engagement & Communication**
- Foster relationships with students, parents, educators, and institutional partners.
- Implement strategies to enhance customer satisfaction and retention.
- Manage community platforms and engage with users to build trust and loyalty.

6. **Event Coordination**
- Assist in organizing webinars, workshops, and events for educators and students.
- Promote events through digital and traditional channels.

7. **Data Analysis & Reporting**
- Monitor marketing KPIs and prepare regular performance reports.
- Use data insights to refine strategies and improve campaign effectiveness.

**Qualifications and Skills**:

- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 1-3 years of experience in marketing, preferably in the EdTech sector.
- Strong knowledge of social media platforms and content marketing.
- Excellent communication and interpersonal skills.
- Creative thinking and the ability to generate innovative ideas.
- Analytical mindset with experience in interpreting marketing data.
- Familiarity with the education and technology landscape is a plus.

**Why Join Us?**
- Opportunity to work in a fast-growing industry with a meaningful impact.
- Collaborative and supportive team environment.
- Professional growth and development opportunities.
- Competitive salary and benefits package.

If you are passionate about education and marketing, and ready to make a difference in the learning journey of students worldwide, we’d love to hear from you

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Internet reimbursement

Schedule:

- Day shift
- Weekend availability

Supplemental Pay:

- Performance bonus

Work Location: In person

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