Influencer Marketing

3 months ago


Vivek Vihar Delhi Delhi, India The metaworks Full time

1. Identifying and Recruiting Influencers:

- Research and identify potential influencers who align with the brand’s target audience and values.
- Build and maintain relationships with influencers.

2. Campaign Strategy Development:

- Develop strategies for influencer campaigns that align with broader marketing goals.
- Define the scope, goals, and KPIs for each campaign.

3. Content Collaboration:

- Work with influencers to create authentic and engaging content.
- Ensure that the content is aligned with brand messaging and guidelines.

4. Negotiation and Contracts:

- Negotiate terms, deliverables, and compensation with influencers.
- Draft and manage contracts and agreements.

5. Campaign Execution:

- Coordinate the launch of influencer campaigns across various platforms.
- Monitor and support influencers throughout the campaign.

6. Performance Tracking and Reporting:

- Track campaign performance using analytics tools.
- Measure KPIs such as engagement, reach, conversions, and ROI.
- Generate reports and insights to assess campaign success.

7. Compliance and Legal Considerations:

- Ensure all influencer content complies with legal and ethical guidelines, including disclosure regulations.
- Manage brand reputation and address any issues that arise.

8. Budget Management:

- Manage the influencer marketing budget effectively.
- Allocate resources for influencer payments, content creation, and other expenses.

9. Community Engagement:

- Engage with the influencer’s audience and the brand’s community.
- Monitor social media conversations and feedback related to campaigns.

10. Trend Monitoring:

- Stay updated with trends in influencer marketing and social media.
- Adapt strategies to keep up with industry changes and new platforms.

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

Expected Start Date: 02/09/2024


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