Social Media Strategist

6 months ago


Coimbatore Tamil Nadu, India PSG Institute of Technology and Applied Research Full time

Research trends and audience preferences.
- Implement a social media strategy.
- Set objectives and report on ROI.
- Create and publish daily content.
- Monitor content performance using SEO and web traffic metrics.
- Collaborate with teams to maintain brand consistency.
- Engage with followers and manage customer reviews.
- Oversee social media account designs.
- Stay updated on social media trends and tools.

**Requirements and Skills**:

- Experience as a Social Media Strategist.
- Strategic thinking, planning, and execution skills.
- Copywriting skills.
- Understanding of SEO, keyword research, and Google Analytics.
- Familiarity with online marketing channels and strategies.
- Knowledge of web design principles.
- Communication skills.
- Analytical and multitasking abilities.

**Education Qualification**:

- Preferable not Mandatory: A Bachelor or Post Graduate Degree in any field.

**Experience**:

- 2+ years

**About PSG Institutions**

The PSG & Sons' Charities Trust was established in 1926 in the honour and memory of Sri. P. S. Govindaswamy Naidu. It was founded by his illustrious Sons with the noble vision of providing education to the needy and to enhance the economic prospects of local communities. In its glorious journey of 96 years, the Trust has established 25 Educational Institutions in Coimbatore.



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