Social Media Executive

2 weeks ago


New Delhi, India RishiRaj Media Full time

Job Description: Social Media Marketing Role

Position: Social Media Marketing Specialist

Job Summary: We are seeking a skilled and experienced Social Media Marketing Specialist to join our team. As a Social Media Marketing Specialist, you will be responsible for developing and implementing social media marketing strategies to enhance our brand presence and engage with our target audience. You will work closely with the marketing team to create compelling content, manage social media accounts, analyze performance metrics, and drive social media campaigns across various platforms.

**Responsibilities**:

- Develop and execute social media marketing strategies to promote brand awareness, drive website traffic, and generate leads.
- Manage and maintain social media accounts, including content creation, scheduling, and community management.
- Create engaging and shareable content, including text, image, and video posts, to reach and engage the target audience.
- Collaborate with the marketing team to ensure brand consistency and alignment of social media campaigns with overall marketing objectives.
- Conduct research and competitive analysis to identify opportunities, trends, and best practices for social media marketing.
- Use social media management and analytics tools to track, measure, and report on the performance of social media campaigns and make data-driven recommendations.
- Stay up-to-date with industry developments and emerging social media platforms, and propose new strategies and initiatives to maximize reach and engagement.
- Engage with followers, respond to comments and messages, and manage online reputation by addressing customer concerns and inquiries in a timely and professional manner.
- Collaborate with internal stakeholders and external partners, such as influencers and content creators, to amplify the brand message and expand the social media reach.
- Stay informed about social media advertising options and assist in the development and execution of paid social media campaigns when necessary.

**Requirements**:

- Bachelor's degree in marketing, communications, or a related field.
- Proven work experience as a Social Media Marketing Specialist or similar role.
- In-depth knowledge of various social media platforms, trends, tools, and best practices.
- Experience in creating and implementing social media strategies and campaigns.
- Proficiency in content creation, including writing, editing, and designing for social media.
- Familiarity with social media management and analytics tools, such as Hootsuite, Sprout Social, Google Analytics, etc.
- Strong analytical skills and the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Creative thinking and the ability to generate innovative ideas for social media campaigns.
- Strong organizational skills and the ability to manage multiple projects and meet deadlines.
- Proactive and self-motivated with the ability to work independently and as part of a team.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹22,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- New Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

**Speak with the employer**
+91 8285971364



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