Mc- L2- Sales

**Experience**: 10 - 15 Years

**Location**: Chandigarh ROPunjab

**Nature of Job**: Sales & Marketing

**Job role**: Sales

**JD - Sales Manager -L2**

**Job Title**:

- Regional Sales Manager**Date**

**Job Code**:

- MC/Regional Sales Manager/L2**Version**:
**Function**:

- Sales-MC**Sub-function**:
**Reports to**:

- Cluster Head Sales-MC
- (Vice-President)**1. JOB PURPOSE**
- A Regional Sales Manager manages sales activities, including sales growth and revenue generation strategies in assigned regions by performing the following duties personally or through subordinate managers. This position is responsible for line strategies around the strategic initiatives of profitable sales growth and customer satisfaction.**2. REPORTING RELATIONSHIPS**
- Reporting to - Circle Head
- Team Handling - Area Sales Managers**3. INTERACTION WITH STAKEHOLDERS**

***

**Internal**

**External**

**Direct**
- Sales
- Marketing
- Finance
- Distributors
- Dealerships

**Indirect**

**4. JOB REQUIREMENTS**

**Educational Qualifcations**

**Essential**: Any graduate from a premier institute.**Desired**: MBA or equivalent from a premier institute.**Work Exp**

**Min: 10**

**Max:15**

**Industry Specification**
- Preferably Automotive OEMs**Age**

**Min**:
**Max**:
**Need for travel**

**5. KEY COMPETENCIES**

**Technical/Functional**
- Deep Understanding of sales processes.
- Dealership Management
- Product Knowledge
- Market Intelligence
- Competition Tracking
- Network development
- Negotiation and Conflict Resolution

**Behavioural**
- Creative Problem Solving
- Ability to generate ideas
- Champions improvement and brings positive change
- Ability to develop and engage people

**6. KEY RESPONSIBILITIES**

**Sales Vs. Targets**:

- Achieving the sales targets through channel partners in the assigned region.
- Increasing the market share for the assigned region by providing Strategic Directives.
- Involved in the preparation of Plan Actuals with Zonal Sales Manager for setting sales targets for ASM by analyzing actual sales vs expected sales.
- Updating market developments periodically to facilitate proactive steps to combat competition.
- Analyzing market sales data and customer satisfaction data.

**Network Coverage**:

- Identifying the network gaps & identify prospective dealers.
- Managing the business by monitoring each dealership in terms of viability and profitability.
- Providing support and Handholding new dealers to ensure smooth operations.

**Systems and Processes**:

- Capturing RM and ASM best practices and deploy them horizontally in concerned areas

**BTL/Local Level Marketing**:

- Initiate marketing programs/ BTL activities from time to time in the assigned region and monitor customer service to achieve sales objectives and customer satisfaction.

**Stock and Working Capital**:

- Managing the funds flow to the dealerships and ensure optimization of working capital.
- Stock planning & correction

**People Responsibilities**:

- Provides feedback to the ASM's based on the quarterly appraisal.
- Identifies the gaps for ASM's and assists in the process of traninig need analysis.
- Deploys best practices from one region to the other.
- Career pathing and mentorship
- Conduction of team buiding activities in order to drive engagement among the sales team.
- The above list is not exhaustive and could evolve with changing needs & priorities of the company_