Facebook Ads Executive

3 weeks ago

Perambur Chennai Tamil Nadu, India echoVME Digital Full time

**Job Information**:
Industry

**Marketing**
***

Work Experience

**1-3 years**
***

Salary

**30K-40K**
***

City

**Perambur Purasawalkam**
***

State/Province

**Tamil Nadu**
***

Country

**India**
***

Zip/Postal Code

**600084**
***

**About us**:

- One of India’s largest digital marketing agencies. For more than a decade, echoVME Digital is a name synonymous with quality Digital Marketing services in Chennai.

**Roles and Responsibilities**
- Set up campaigns in accordance to client requirements.
- Constantly optimize the campaign to get the best results
- Engaging with clients to understand their requirements and translating into appropriate digital initiatives.
- Develop and manage the strategy setup for the campaigns
- Design and implement meaningful and actionable audience and creative tests.
- Writing copies for Facebook Ads that drives conversions
- Checking the consistency of Facebook Ad Copy tone and language vis-à-vis Landing page and vice versa
- Creating and choosing landing pages according to the target audience
- Optimizing landing page that suits the campaign
- Daily monitoring of results and improving ads
- Testing variations of ads to determine the best performing one
- Manage budgets on a daily, weekly and a monthly basis to keep spend optimized.
- Work with the web development, design team and content team
- Generate results from the dashboard and keep client updated always
- Initiate client meetings at regular intervals
- Actively participate in ideating strategies for clients

**Requirements**:

- Minimum 1 year of experience with Facebook Ads
- Must have worked with the Facebook Ads Dashboard extensively
- Comprehensive understanding of Facebook's Advertising Policies
- Must have worked on creating and coordinating an effective landing page
- Amazing writing and verbal communication skills
- A spark of creativity is a bonus
- Stay abreast of the ever-changing tools, trends of Facebook Ads
- Ability to manage multiple projects at the same time
- Excellent attention to detail
- Display a consistent level of enthusiasm
- Should be a team player
- Keen on Problem solving
- Positive attitude with ability to motivate oneself

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