Lodestar um

Location: India

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Office: India

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Agency: UM - India

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Ref#: 2541

**Business Overview**

Lodestar UM is one of the leading strategic media agencies in India. Lodestar UM believes that better science and better art deliver better outcomes to our clients in the media moments that matter most. We are a creative media agency, committed to blurring the lines between media and creativity, between data and content, between science and art. We are part of second largest global media network IPG Mediabrands, UM operates in over 100 countries with 4,800 people.

The Indian entity spans across 6 major cities and employs over 250+ best of the breed media professionals innovating on a roster of clients including Johnson & Johnson, Samsung, Amul, ITC, Tata, Mahindra & Mahindra, BMW, Nerolac, Spotify, ExxonMobil, Hershey’s, PhonePe and several others. We are one of the most feted media agencies, have been awarded across several categories such as strategy, innovation, experiential, research etc.

At Lodestar UM, we are committed to creating a culture that is better. A culture where people feel they belong and their contributions are valued; a culture where diversity is celebrated through access and equity; a culture where individuals can bring their whole self to work; a culture where transparency is our key to success; a culture where giving back to communities and creating an inclusive community are paramount; a culture where we are never satisfied with the status quo; and a culture where we always strive for better.

**Position Title** - Senior Manager - Business

***Position Overview**

The role is to plan and execute brand campaigns across medium and monitoring the campaigns performance. Independently present plans, post eval and comp analysis to client. To do more client interaction and build strong relations with them.

**Responsibilities**
- Should be able to work on data and develop consumer and media insights.
- Work on new business with her manager.
- Make use of classroom and online training facilities to improve the skillsets.
- Independently present plans, post eval, and comp analysis to the client.
- To do more client interaction and build strong relations with them.
- writing and presenting skills - Participate in EMVIES, work on client decks like compete, media trends, etc.
- Proficiency in tools and softwares - BARC, MAP, IRS, Excel, PowerPoint, TGI, ComScore, GWI.
- Improve communication skills both verbal and written - Interact with clients, media partners and internal teams.

***Required Skills and Experience**
- Communication skills both verbal and written - Interact with clients, media partners and internal teams.
- The ability to work on multiple projects at one time.
- Good at number crunching and should be at ease with numbers.
- Good attention to detail and accuracy
- Self-motivation
- Inquisitive
- The ability to be a team player.

**Qualification**
- Graduate / Postgraduate from a reputed university or college
- 6 - 8 years of experience in Media planning

***About Mediabrands**: