Digital Marketing Executive

3 weeks ago

Ahmedabad, India Endlos Technologies Full time

**Job Overview**:
As the digital marketing executive, you will be responsible for running various marketing campaigns over various platforms, allocating the budgets and timelines for each campaign, and execution these campaigns. The executives will also need to analyze the effect of each of these campaigns and find ways to optimize these campaigns to achieve maximum customer focus. You will also need to update content periodically for the social media pages and the websites and maintain customer awareness.

**Responsibilities**:

- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (LinkedIn, Twitter, Facebook, etc.)
- Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
- Be actively involved in SEO efforts (Technical SEO, keyword, image optimization, etc.)
- Provide creative ideas for content marketing and update the website
- Collaborate with designers to improve user experience
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
- Acquire insight into online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors

**Requirements and skills**
- 2 - 3 years of proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools (e.g. Google Analytics, WebTrends, etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
- Ability to search for opportunities in marketing data and identify emerging trends
- Experience in conducting marketing research with data analytics software
- Creative skills to come up with new ideas that capture customer focus
- Analysis and presentation of market data using charts
- Ability to coordinate and execute tasks with marketing executives

**Expectations as a Digital Marketing Executive**
- You will need to research and analyze data throughout the year. Working hours will be reasonable during normal times but might differ at times depending on the marketing executives
- Given the wide spectrum of campaigns possible on digital platforms, you might be less successful in some campaigns but you should be able to learn from them and move on
- Executives are expected to keep themselves updated with the daily trends in the target customer market and be on the lookout for opportunities to tap into.

**Salary**: ₹25,000.00 - ₹35,000.00 per month

**Benefits**:

- Paid sick time

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Ahmedabad, Gujarat: Reliably commute or willing to relocate with an employer-provided relocation package (preferred)

Application Question(s):

- How many years of experience do you have with SEO (Search Engine Optimization)?
- How many years of experience do you have with Social Media Marketing?
- What is your current CTC per annum in lacs?
- What is your expected CTC per annum in lacs?
- This is an urgent hiring. If selected, in how many days will you be able to join the office?

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 3 years (preferred)

Work Location: In person

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