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Video Strategist

1 month ago

Chennai Tamil Nadu, India Vendasta Full time

**Video Strategist**

**Chennai, India.**

**Are you a creative visionary who thrives on crafting captivating video content? Does transforming ideas into compelling stories that drive growth excite you? We're looking for a Video Strategist who thrives at the intersection of storytelling and data-driven marketing to help us elevate our video marketing game**

**About the Job**

In this dynamic role, you'll be at the forefront of Vendasta's video marketing efforts, turning strategic vision into tangible results. You'll craft powerful video content that resonates with our target audience, boosts brand awareness, and ultimately drives customer acquisition. If you have an eye for great visuals, a knack for strategic storytelling, and the drive to make every video count, this could be the perfect opportunity

**Your Impact**

As a Video Strategist, you'll work with the marketing team to:

- **Shape our video marketing approach**: Develop comprehensive video strategies aligned with our business goals, staying on top of trends and audience preferences.
- **Lead video creation from start to finish**: Brainstorm ideas, manage production, and oversee the creation of engaging video content that sets our brand apart.
- **Track what matters**: Analyze video performance metrics, identifying trends that inform future content creation and ensure campaigns achieve their goals.
- **Drive audience engagement**: Implement strategies to maximize viewership, likes, shares, and conversions, making our videos irresistible to our target audience.

**What You Bring to the Table**
- ** Proven track record**: A portfolio of video projects that demonstrate your creative flair and ability to achieve campaign goals.
- **Video expertise**: Solid understanding of video production (pre-production, shooting, editing, etc.) and familiarity with video marketing tools.
- **Storytelling instinct**: A talent for crafting narratives that connect with viewers on an emotional level.
- **Data-driven mindset**: Comfort with analytics and using data to refine video strategies for maximum impact.
- **Bonus points**: Experience in the SaaS or B2B marketing space.

**About Vendasta**:
So what do we actually do? Vendasta is a SaaS company composed of a company of global brands including; MatchCraft, Yesware and Broadly, that builds and sells software and services to help small businesses operate more efficiently as a team, meet more client needs, and provide incredible client experiences. We have offices in Saskatoon, Saskatchewan, Boston ad Boca Raton Florida and Chennai, India.

**Perks**:

- Benefits health insurance
- Paid time offs
- Training & Career Development: Professional development plans, leadership workshops, mentorship programs, and more
- Free Snacks, hot beverages, and catered lunches on Fridays
- Culture - comprised of our core values: Drive, Innovation, Respect, and Agility
- Night Shift Premium
- Provident Fund