Performance Marketing

2 months ago


Borivali Mumbai Maharashtra, India Upprcas3 Elements Full time

Full Time
- Borivali, Mumbai, Maharastra
- Posted on 02/12/2021
- To strategics and lead a paid media and operations team
- To participate in digital media strategies and pitches
- To help support the clients and to ensure that the
strategy is adhered to within the context of that assignment

**Role & Responsibilities**:

- 4-6 years experience
- Great Passion for Digital Media planning & statistics
- End to end digital paid media strategy creation.
- Managing leads and client servicing for existing digital media clients.
- Research and creation of pitches along with the team
- Google Ad-words, Social Ads & Analytics Technical Expertise
- Thorough understanding of SEM - Google Ad-words, Social Ads, Google Analytics
- Expert in managing paid search campaigns
- Work jointly with internal team to drive campaign strategy & development
- Identifying the target audience for a particular media campaign and deciding how best
to communicate to that audience.
- Optimize plans and budget according to the best media mix
- Creating and executing paid media campaigns across our channels of records
- Analyzing, Recording and Troubleshooting performance data in excel
- Making in-the-moment campaign management decisions with massive budgets

**Qualifications & Criteria**:

- Bachelors degree is must in any stream.
- Fluent in written English
- A self-starter mentality, a strong sense of ownership, and an appetite for learning
- Moderate to advanced Excel experience, graphs etc.
- Demonstrable success in improving account performance in direct response Facebook advertising, and a desire to champion.
- A similar online ad experience will be considered as well.
- Ability to uncover insights from data and use quantitative methods to answer questions and to find opportunities for optimization
- A passion for marketing, social advertising, and a positive attitude in all regards
- A desire to remain up-to-date with trends, new features, and functionalities in social advertising
- A team-oriented mindset and the ability to work with a wide range of individuals
- Ability to flourish with mínimal guidance, be proactive, and handle uncertainty.
- Proficient in Word, Excel, Outlook, and PowerPoint.



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