Digital Marketing
5 months ago
**Job Title: Digital Marketing & Admin Associate**
**Position Overview**: As a Digital Marketing Associate with 2 years of experience, you will play a vital role in planning, implementing, and optimizing digital marketing strategies. This role requires a comprehensive understanding of various digital channels, analytics, and a creative approach to achieving marketing goals.
**Key Responsibilities**:
**Digital Strategy and Planning**:
- Contribute to the development of digital marketing strategies aligned with overall business objectives.
- Collaborate with cross-functional teams to ensure integration with broader marketing initiatives.
**Content Creation and Management**:
- Manage content calendars and ensure timely execution of content plans.
**Social Media Management**:
- Create, curate, and manage all published content on social media platforms.
- Monitor social media channels for industry trends and engage with the audience.
- Implement social media advertising campaigns.
**SEO and SEM**:
- Conduct keyword research and optimize content for search engines (SEO).
- Manage and optimize paid search campaigns (SEM) to maximize ROI.
**Analytics and Reporting**:
- Monitor and analyze key performance indicators (KPIs) across all digital channels.
- Prepare regular reports on digital marketing performance and provide insights for improvement.
**Campaign Optimization**:
- Continuously optimize digital marketing campaigns based on performance data and analytics.
- A/B test various elements to improve conversion rates and user engagement.
**Digital Advertising**:
- Plan, execute, and optimize digital advertising campaigns across platforms like Google Ads, Facebook Ads, and other relevant channels.
- Monitor budgets and ensure cost-effective advertising strategies.
**Market Research**:
- Stay informed about industry trends and competitors to identify opportunities for growth.
- Conduct market research to support campaign planning and execution.
**Company Records**:
- Maintain accurate and up-to-date employee records, including personal information, attendance, and performance evaluations.
- Ensure compliance with data protection and privacy regulations.
**Administrative Support**:
- Provide general administrative support to the office, including managing office supplies, scheduling meetings, and handling incoming calls.
Assist in the organization of company events and employee engagement activities.
**Qualifications**:
- **Education**: Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field.
- **Experience**: Minimum of 2 years of hands-on experience in digital marketing.
- **Technical Skills**:
- Knowledge of SEO best practices and tools.
- **Creativity**: Strong creative thinking and problem-solving skills.
- **Analytical Skills**: Ability to analyze data, draw insights, and make data-driven decisions.
- **Communication Skills**: Excellent written and verbal communication skills.
**Job Types**: Full-time, Fresher
**Salary**: Up to ₹360,000.00 per year
Schedule:
- Day shift
- Monday to Friday
- Night shift
- Rotational shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)
Ability to Commute:
- Zirakpur, Punjab (required)
Ability to Relocate:
- Zirakpur, Punjab: Relocate before starting work (required)
**Speak with the employer**
+91 8725835265
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