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Marketing & PR Coordinator

4 weeks ago

Mumbai Maharashtra, India Narsee Monjee Institute of Management Studies (NMIMS) Full time

**Marketing & PR Coordinator**

**The PR and Marketing Coordinator will spearhead public relations and marketing activities across all schools and campuses of NMIMS University. **You will build integrated communications strategies and campaigns to enhance the university's brand recognition and reputation. The role requires excellent communication skills, media relationships, project coordination, and marketing insights.

**Key Responsibilities**:

- Develop and execute the annual PR strategy and content calendar.
- Write, edit, and distribute press releases highlighting university announcements, achievements, programs, rankings, events, etc.
- Serve as media point of contact and build relationships with top publishers, journalists, and influencers across regions.
- Oversee creative agencies for university print materials like brochures, flyers, standees, posters, and event signages.
- Work with the HR team and Dean/Directors on releases and campaigns for teaching and non-teaching job postings.
- Collaborate with Deans/Directors/Programme Chairs across schools and campuses for PR opportunities.
- Track media coverage, analyze campaign performance, and draft reports and recommendations.

**Qualifications**:

- A Bachelor’s degree in marketing, Communications, or a relevant field
- PR and marketing experience of 2 to 3 years, preferably in higher education or a leading agency.
- Excellent writing and editing skills with an engaging storytelling style.
- Strong project management abilities and attention to detail.
- Resourceful self-starter who can work independently and also collaboratively.
- Savvy relationship-builder with media and stakeholders.
- Analytical mindset to evaluate campaigns and provide strategic recommendations.

In 1981, Shri Vile Parle Kelavani Mandal (SVKM) established Narsee Monjee Institute of Management Studies (NMIMS) to meet the growing demand for management education. In 2003, NMIMS was declared a deemed to be university under Section 3 of the UGC Act 1956. The Vision of the University is to be a globally admired University by 2030. The Mission of NMIMS is to emerge as a Centre of Excellence, best in class in India and Asia and yearning to be the best in the world by 2030.

With the legacy of 40 years, NMIMS has grown to being not only one of the top-10 B-schools in India but also emerged as a multi-disciplinary, multi-campus University at Mumbai, Navi Mumbai, Indore, Shirpur, Dhule, Bengaluru, Hyderabad and Chandigarh and seventeen constituent schools that include Management, Family Business, Engineering, Pharmacy, Architecture, Commerce, Economics, Law, Science, Liberal Arts, Design, Performing Arts, Mathematical Science, Agricultural Science, Hospitality Management, Branding & Advertising and Distance Learning. In addition, we have nine Centres of Excellence as well at the University.

The consistent academic quality, research focus, faculty from top national and global institutes and strong industry linkages at NMIMS have placed it amongst the nation's prime centres of educational excellence and research today. More than 17000 students and about 750 full-time faculty members, 10 faculty members with Fulbright Scholarship and Humboldt International Scholarship for post-doctoral researchers are part of India's most sought after academic community.