Social Media Assistant

2 days ago


Mohali Punjab, India ADI Group Full time

**Position Overview**:
**Key Responsibilities**:

- **Social Media Strategy**:

- Develop and execute a comprehensive social media strategy aligned with overall marketing goals.
- Identify target audiences and tailor content to meet their needs.
- **Content Creation**:

- Create engaging, high-quality content for various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Design visually appealing graphics and videos to enhance posts.
- **Community Management**:

- Monitor social media channels for comments, messages, and mentions.
- Engage with followers and respond to inquiries in a timely manner.
- **Analytics and Reporting**:

- Track and analyze social media performance using analytics tools.
- Prepare regular reports on engagement metrics and campaign effectiveness.
- **Collaboration**:

- Work closely with the marketing team to align social media efforts with broader marketing campaigns.
- Collaborate with influencers and brand partners to amplify reach.
- **Trend Monitoring**:

- Stay updated on industry trends, emerging platforms, and best practices in social media marketing.
- Adapt strategies based on the latest trends and insights.
- **Advertising**:

- Plan and execute paid social media advertising campaigns.
- Manage budgets and optimize campaigns for maximum ROI.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in social media management, preferably in a marketing role (Freshers with Training/Internship in the same role are also welcome)
- Strong writing and editing skills with a keen eye for detail.
- Knowledge of SEO, analytics tools (e.g., Google Analytics), and social media advertising.
- Creative mindset with the ability to generate innovative ideas.

**Skills**:

- Excellent communication and interpersonal skills.
- Proficient in graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Analytical mindset with a focus on results.
- Ability to work independently and collaboratively within a team.

Pay: ₹10,000.00 - ₹35,000.00 per month

Schedule:

- Day shift

Work Location: In person


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