Social Media

2 weeks ago


Mumbai Maharashtra, India HR POWER PAK Full time

**Job Summary**:
Location: Kandivali

**Key Responsibilities:1. Social Media Management**
- Develop and execute creative social media strategies to drive engagement and growth across platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, TikTok).
- Plan, create, and schedule posts, ensuring content aligns with brand guidelines and trends.
- Monitor social media accounts, respond to comments/messages, and engage with the community to build relationships.
- Analyze performance metrics and generate reports to measure the effectiveness of campaigns.

**2. Graphic Design**
- Design and produce eye-catching graphics for digital use, including social media posts, banners, ads, and stories.
- Design branding elements, including logos, infographics, and templates.
- Edit photos and videos to enhance content quality for social media and other channels.

**3. Content Ideation & Creation**
- Collaborate with the marketing team to brainstorm and develop content ideas that resonate with the target audience.
- Stay updated on social media trends, pop culture, and emerging design practices to keep content fresh and relevant.
- Create engaging motion graphics, animations, or short videos for enhanced storytelling.

**4. Brand Consistency**
- Ensure all social media and graphic design work is consistent with the company’s branding and messaging.
- Maintain brand guidelines and propose updates or improvements when necessary.

**5. Campaign Support**
- Assist in developing digital advertising campaigns, including visual assets and messaging.
- Work closely with the team to align social media efforts with broader marketing campaigns and goals.

**Skills & Qualifications:Education & Experience**:

- Bachelor’s degree in Graphic Design, Marketing, or a related field (preferred).
- Proven experience in social media management and graphic design (portfolio required).

**Technical Skills**:

- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and tools like Canva or Figma.
- Familiarity with social media management tools (e.g., Hootsuite, Buffer, or Sprout Social).
- Basic knowledge of video editing software (e.g., Adobe Premiere Pro, After Effects).
- Understanding of social media analytics and SEO strategies is a plus.

**Soft Skills**:
Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Experience**:

- Social media marketing: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person


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